EQUILLIBRIUM 2020 YEAR IN REVIEW

EQUILLIBRIUM 2020 YEAR IN REVIEW

Equillibrium’s 2020 year in review has as many ups and downs as the pandemic… but overall we see more ups. To start, who would have guessed making face masks for frontline workers would have turned into selling them by need and consumer demand second quarter 2020?! Our EQ Organic Hemp/Cotton Face Mask was the best-seller last year and best sales conversion we have ever experienced in 20yrs of existence.

Thanks to that bump in sales last year, we were able to give generously in 2020. Here is the Equillibrium 2020 Sales Donations break down:

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Equillibrium 2020 Sales Donations pie chart

Equillibrium top donations from 2020 (all sources, not just from sales) were as follows:

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Equillibrium top donations from 2020 pie chart

     Our face mask sales died off by summer months and the bills kept rolling in. Unfortunately Holiday sales did not come through for us before year’s end. What has come through for us is the City of Denver and Red Line Gallery helping distribute Grant money to the arts for those in need and who qualify to receive Cares Act Funds.

     Equillibrium is very grateful for our position coming out of 2020 and moving forward into 2021. As we all navigate new challenges, we will persist. Equillibrium had plans to celebrate our 20th Anniversary Oct.2020… we now look ahead and plan to focus on a celebration for our 25th Anniversary in 2025! Thank you for supporting our pioneering sustainable street brand. We hope to see 2021 be even more successful and have a new top seller!

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